PREREGISTRATION IS NOW CLOSED!
Thank you to everyone who picked up tickets before the event. Day of VIP registrations AND spectator tickets are all available at the gate. See you there!



Welcome to the party. Let’s get into it.

133 acres of land. 43,000 sq. ft. of indoor showcase space. 1,300 asphalt stalls.

The 10th Annual Season Opener Showcase & Meet is OFFICIALLY live and we are insanely excited. The 2024 Season Opener event will combine a hand curated indoor showcase of vehicles, outdoor VIP showcase space, as well as an outdoor meet and greet that any automotive enthusiast can attend. Bring a friend, family, puppy or camera as we anticipate the largest turnout EVER!

General Information About Event:

Location: Washington County Fair Park

Address: 3000 County Hwy PV, West Bend, WI 53095

Date: Saturday May 11th, 2024

Time: Noon-5:00pm

Rise & Shine Coffee Event @ MartiniWorks on May 12th, 2024.

Indoor Application Information

Our indoor showcase is for automotive enthusiasts to present their vehicle in an exclusive area. Each vehicle accepted into the indoor showcase will receive plentiful space, recognition, and access to prizes, trophies, giveaways, and more. Wisconsin Car Enthusiast Club will only accepting a total of 100 indoor vehicles. Not all vehicles which register will be accepted. To participate in the indoor car showcase area, please attach the necessary information to this order and a representative will email you with an approval or denial within 5-10 business days.

Please remember, we encourage any and all types of enthusiasts to come out as either a showcase participant, or for fun. Whether you own muscle, exotic, or tuner, this event will incorporate all styles of the automotive scene here in Wisconsin.

EVENT INFORMATION & PRICING

Vendor Information & Sign Up

Want to establish your club or small business in front of thousands of enthusiasts? Send us an email at theofficialwcec@gmail.com and get registered as an indoor/outdoor booth. Options range in tent size, vehicles, promotions on apparel, and much more.

• Starting at $225 per booth

Indoor Vehicle Showcase Section (Premier) - Enter to become 1 of 100 exclusive vehicles to be accepted into the indoor section of the 2024 Season Opener. Entry into the indoor section allows the following:

• Entry into (10) championship trophy classes

• Exclusive parking inside the showcase building

• 2024 Season Opener Tee & Entry into (1) Giveaway Box featuring items from our vendors

Starting Cost: $50 per vehicle (w/ 2 wristbands)

Outdoor VIP Parking (Deluxe & Base Options available) - Showcase your vehicle in the front of the event doors and throughout the showcase space. This space is limited and meant for those that prefer to show their builds and passions between walkways, entryways, and other unique spaces. This space is pre-registration only and is reserved for you until 1:00PM. Vehicles which apply for this will be screened in a similar fashion to the indoor showcase pre-registration and is not available for all applicants.

Starting Cost: $30 per vehicle (w/ 2 wristbands)

Meet & Greet - Looking to show off your build in progress or the beginning of something special? Bring it into the asphalt parking area and show it off! First come, first serve. Parking occurs as an in-order basis.

Starting Cost: $10.00 per person, children <10 are free.

Meet & Greet acceptance determined by staff at the gate

Spectator - $10.00 per person. Includes parking fee

Trophies:

Our 10 classes are as follows:

- Best European in Showcase (1st & 2nd)

- Best Domestic in Showcase (1st & 2nd)

- Best Tuner in Showcase (1st & 2nd)

- MartiniWorks Best Build Story (1st & 2nd)

- Best in Show (1st & 2nd)

- Best Bike

- Best Truck

Questions or comments? Please contact us at theofficialwcec@gmail.com